Online car insurer Esurance did something during the Super Bowl which definitely got the attention it was looking for. The company promised to give away $1.5 million to one lucky person who tweeted the hashtag #EsuranceSave30 after seeing it in the first ad that ran after last night's game. In case you ever wondered what $1.5 million looked like, Esurance offered a visual on their Twitter page. They also offered to throw in the guacamole for free.